Enhance your brand’s image to attract new customers. Consult with our brand identity design specialists.
We are hired by businesses to brand new products or rebrand existing ones. Some of these reasons include:
Gigabit designs brand identities for businesses, corporations, products, employee programs, and special events.
As a comprehensive branding and design firm, we assist you in bringing your ideas to life. We provide a comprehensive selection of creative services that are tailored to your immediate and ongoing business needs. From the Internet to print, we have you covered.
We focus on in-depth brand positioning research to determine the correct brand marketing direction for where you intend to go, taking into consideration market and competitor trends. Then, we produce the necessary brand identity design components to accomplish your KPIs.
We create brand identity materials that resonate with your target audience and help you achieve your positioning objectives more quickly. This ranges from one-off visual identity projects to complete web and visual identity rebranding.
Complex brand identity design requirements with multiple touchpoints, such as websites, vehicle wraps, trade show booths, and collateral, are met by our branding specialists. We also offer custom identity design services as required for market expansion and innovation.
Brand strategy is not exclusive to large corporations or for-profit businesses. Any growing company or institution must develop a brand strategy that will support future expansion. We help develop and formalize your brand’s basic concepts.
Our workshop discovery sessions aid in capturing the brand attributes, personality, and positioning that set your company apart from competitors. Typical outcomes result in a tagline and elevator pitch that captures the essence of your brand. It makes it easier for your sales team to sell more, provides clarity and context, and motivates employees.
Choosing a weak name can be detrimental to your marketing efforts. Through our naming process, we help you find a name that resonates with the target audience.
Brand architecture typically falls into one of four categories: branded house, house of brands, endorsed, and hybrid. Our team can assist you in determining which brand architecture system will help your business expand and market more effectively.
We adhere to five logo design principles:
Using these principles, we employ an iterative brand process to construct, refine, and repeat this cycle until a solution is reached.
Additionally, we test solutions along the way. This can be as simple as putting potential solutions to the test with your project team or a larger group via surveys.
During the design phase of our brand and identity process, we generate and present numerous logo concepts. Our logo presentations demonstrate concept validation across a variety of potential touchpoints
We create digital artwork for the master logo, including tagline lockup, from which we generate all logo variations. Typical logo variations include color, monochromatic, and white versions of the master logo. Finally, we prepare and deliver final logo reproduction files for print and digital platforms for each logo version.
It is essential to ensure brand consistency, visual and message order, thought, and intent. We develop brand standards and guidelines to ensure future consistency in design, style, and tone for all communications. They become the pillars of your brand's implementation.
Enhance your brand with our custom design services; we support both new and established brands daily with outsourced design and creative services. Our procedure begins with a questionnaire and brand design meeting, after which we immediately begin designing according to your specifications.
We offer our individualized brand design services to a broad range of business types. Our brand identity design Expert services include vector logo and identity design, brand book creation, print, responsive web design, and email design, as well as one-time design services.
We are a brand marketing agency with a wide and growing team that offers comprehensive services for some of the world’s most recognizable brands, from brainstorming the right question to implementing the right solution.
Our approach to strategic branding enables clients to communicate their identity consistently and deliberately through a variety of services, while avoiding cliches and fads. A rebranding effort involves more than just logo design services. It is the systematization of your company’s portion, voice, and experience.
Your brand is its own narrative, not ours. Our creative and strategic team is always receptive and never authoritative. We possess style, but we are not merely stylists. Understanding the fundamentals of visuals, logo design, and interaction is essential, but we never stop at providing a new appearance. We want to assist you in creating not only a new visual identity for your brand, but also a new corporate identity.
Any graphic design agency is capable of creating a logo, but authentically and effectively translating an idea requires a comprehensive approach. We invest time and resources to comprehend your objectives, and then we collaborate to design a visual system that will leave a lasting impression on every customer.
In a crowded marketplace, it is likely that competitors are attempting to solve the same issue as you. A well-designed brand identity image can elevate your company above the competition by establishing a connection with your target audience and conveying your differentiation.
There is no single correct approach to determining what brand guidelines should be, and we assist you in comprehending the options and making informed decisions.
We begin with a discovery phase that allows our brand identity design projects strategists to gain a comprehensive understanding of the context and requirements of our clients. Then, we assist organizations in better comprehending who they are and positioning themselves according to their core values. This contextual framework is then used as the basis for our design, typography, voice, and messaging recommendations.
From web design to product packaging, the design process typically focuses on the visual identity of your brand, and we work with clients to ensure that there is always a consistent narrative for consumers.
In design, brand identity refers to the overall look and feel of a brand and how it is presented to the public. This includes everything from the logo and website design to the packaging and promotional materials. A strong brand identity helps to establish the brand’s personality and positioning in the market and can help to create a cohesive and consistent experience for customers.
The seven elements of brand identity are:
These elements work together to create a cohesive and consistent visual identity for a brand, and help to establish its personality and position in the market. A strong brand identity can help to build customer loyalty and trust, and differentiate the brand from its competitors.
To create a brand identity for your business, Gigabit follows a similar process to the one outlined below:
By following this process, you can create a cohesive and consistent brand identity that accurately reflects your brand and differentiates it from your competitors.
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Gigabit
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to