Pest control marketing that turns the first call into a service plan.
A Gigabit team runs the website, Google profile, Local Services Ads, reviews and call answering for owner-run pest control companies, and follows up so one-off calls become service plans.
The first job is the way in. The service plan is the business.
Most pest control calls start with a problem someone wants gone today: ants in the kitchen, a rat in the garage, wings by the window. Whoever answers first and looks trustworthy usually gets the visit. But a single treatment is rarely where the money is. The money is in turning that visit into a recurring plan, and keeping the customer on it.
So your marketing has two jobs. Be the company people find and call first, on the map, in Local Services Ads, which list pest control services as a category, and on your own site. Then make the plan easy to say yes to, with clear terms, follow-up after the first visit and reminders that keep people on it.
Everything that gets a pest control company called first, and kept
One team and one monthly fee.
A website built around the pests you treat
A page each for the work you want more of, such as termites, rodents, ants, bed bugs or mosquitoes, plus your plans, with what's included and how pricing works.
Proof they can check
Your state license or certification number, insurance details, real reviews and the towns you actually serve, in plain view.
Google Business Profile
Complete and active: the right category, services, service area, real hours, photos of your team and trucks, posts and a reply to every review.
Google Local Services Ads
Set up, verified and managed from your own account, with job types and areas kept to the work you want.
Calls answered while you're on a job
Missed-call text-back and after-hours answering, so the person with a rat in the attic at 9 p.m. reaches you, not the next listing.
First visit to service plan
A follow-up after every one-off treatment that explains your plan in plain words, with the price and the terms, and no pressure.
Reminders that keep plans running
Visit reminders, seasonal notes to past customers and a check-in before a plan renews, all by text or email you approve.
Review requests after every visit
A text when the job closes, with a direct link, and never an incentive for a good review.
Calls you own, not leads you rent
From rented leads to owned calls
Audit
Your Google profile, site, reviews, ads and what each lead source really costs per signed plan.
Build
New or rebuilt site, profile cleanup, Local Services Ads verification, call tracking and your plan follow-up.
Run
Ads managed, reviews requested and answered, pages added for the pests you want more of, and plans followed up.
Report
Calls, booked visits, new plans and cost per new plan, by source, so you can see what pays.
No “100% safe”, “non-toxic” or “harmless to pets” claims, no scare copy, no copy-and-paste town pages, no keywords stuffed into your business name, no bought reviews and no guaranteed rankings. Federal rules treat calling a pesticide “safe” or “nontoxic to humans and pets” as misleading on its label, and your state may set its own rules on what pest control ads can say. So we describe what you do and how you do it carefully, and you check it. Licensing is set by your state, territory or tribe (EPA), so the license we show is the one you hold.
Doing your own search work? Read our pest control SEO guide.
For the rest: Start with our home service marketing guide, the Angi leads review and our Local Services Ads guide.
Pest control marketing questions
Can I hire Gigabit for pest control marketing now?
Yes, today. Pick a plan on the pricing page and check out online. Plans run month to month, for one US location. Our guides and calculators stay free.
What does it cost?
$399 to $999 a month, month to month, depending on how much we run for you. Managing your Local Services Ads is included from the Scale plan, and search ads on the Full engine plan. Ad spend goes to Google directly from your own account.
Will you guarantee rankings or a number of leads?
No. Google says there is no way to pay for a better local ranking, and nobody controls its results. We report calls, booked jobs and cost per booked job by source, so you can see for yourself whether the work pays.
Who owns the website, Google profile and ad accounts?
You do. Your Google Business Profile, Local Services Ads account, domain and call recordings stay in your name. If you leave, you keep everything we built.
Can pest control companies use Google Local Services Ads?
Yes. Google lists pest control services among the eligible categories, though availability depends on your area. You'll need to pass Google's screening and confirm your licenses before you get the badge.
Will you help us sell more service plans?
Yes. Every plan includes follow-up after one-off treatments, and from the Scale plan we run seasonal campaigns to past customers. You set the plan, the price and the terms. We make them clear and follow up, without pressure tactics.
Can you say our treatments are safe for kids and pets?
Not in those words. Federal label rules treat claims such as "safe" or "nontoxic to humans and pets" as misleading, and states can have their own advertising rules. We'll describe your methods, products and precautions accurately instead, and you approve the copy.
Do I have to quit Angi or Thumbtack?
No. Most companies can keep some lead buying while their own channels grow, then cut back as calls from Google and their website take over. Our Angi leads review shows how to work out what each source really costs you.
Ready to own your pest control calls?
Three flat monthly plans, month to month, for one US location. We never sell leads, and every call and form goes to you alone.